Free social media management contract template (Word)

A social media management contract listing each platform and posting frequency, with optional community management, paid ads and reporting, an approval process, a monthly fee, a minimum term and clear ownership of accounts and content.

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No sign-up. Your answers stay in your browser. Who it is for: Freelance social media managers, content creators and small agencies.

Updated 6 October 2026 · Word (.docx) · Free to use and adapt

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What is in the social media management contract

Platforms and posts per week for each
Optional community management with response times
Optional paid ads with a monthly budget paid by the client
Content approval deadline
Optional regular reports
Monthly fee and payment terms
Client owns its accounts; content belongs to the client once paid for
No guarantee of followers or sales
Minimum term, then month to month with notice

First page of the free social media management contract template for Word

Read the full template

This is the complete wording. [Labels] are filled in from your answers, and highlighted text only appears when it applies; hover over it to see when.

SOCIAL MEDIA MANAGEMENT AGREEMENT

This Social Media Management Agreement is made on [Effective date] between [Manager name] (the "Manager") and [Client name] (the "Client").

1. Services

The Manager will plan, create and schedule content for the Client on the following platforms:

Repeated for each platform

[Platform name]: [Posts per week] posts per week

The Manager will also respond to comments and messages within [Response hours] business hours.

The Manager will run paid campaigns within a monthly ad budget of [Ad budget], which the Client pays directly to the platforms.

2. Approvals

The Manager will share planned content at least [Approval days] business days before it is published. Content the Client has not approved in time may be postponed.

The Manager will send a [Report frequency] report on reach, engagement and follower growth.

3. Fees

The Client will pay [Monthly fee] per month, invoiced at the start of each month and payable within [Payment days] days.

4. Accounts and content

The Client owns its social media accounts. The Manager will use the access it is given only to provide the services, and will hand back or remove that access when this Agreement ends. Content created for the Client belongs to the Client once paid for.

5. Results

The Manager will use reasonable skill and care but does not guarantee any number of followers, level of engagement or sales.

6. Term

This Agreement starts on [Start date] and runs for a minimum of [Minimum months] months. After that it continues month to month until either party gives [Notice days] days' written notice.

7. Governing law

This Agreement is governed by the laws of [Governing law].

[Manager name]: ____________________________

[Client name]: ____________________________

The questions you answer

Clausery turns the template into a short questionnaire. Optional parts only appear when they apply.

Question	Type	Asked when
Effective date	Date	Always
Manager name	Short text	Always
Client name	Short text	Always
Platforms For each item: Platform name, Posts per week	Repeating group	Always
Include community management	Yes / no	Always
Response hours	Number	If “Include community management” is yes
Include paid ads	Yes / no	Always
Ad budget	Money	If “Include paid ads” is yes
Approval days	Number	Always
Include reports	Yes / no	Always
Report frequency	Short text	If “Include reports” is yes
Monthly fee	Money	Always
Payment days	Number	Always
Start date	Date	Always
Minimum months	Number	Always
Notice days	Number	Always
Governing law	Short text	Always

How to use it

Open it
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Answer the questions
Work through the sections. Drafts save as you type, on your device.
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Prefer to start from your own wording? Download the Word file, edit it, keep the {tags}, and upload it to Clausery. See the template syntax.

Questions

Who pays for ads?

The client pays the platforms directly for ad spend within the agreed budget; the monthly fee only covers the manager's work. That keeps ad spend off your invoices and your cash flow.

Should I guarantee results?

No. Reach and engagement depend on platforms and algorithms you do not control. The template says so plainly to avoid disputes.

Is it really free?

Yes. The download is free, and filling it in with the Clausery app is free too, with unlimited documents. Library templates never count towards a plan limit, and no account or card is needed.

Is my information uploaded anywhere?

No. Clausery runs entirely in your browser. Your answers and the finished document are created and stored on your own device.

Is this legal advice?

No. These are general samples. Laws differ between countries and states, so have the wording reviewed for your situation before you rely on it.

Clauses in this template, explained

Guide: How to write a freelance contract: 10 clauses that prevent disputes

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This template is a general sample and not legal advice. Laws vary by jurisdiction; have it reviewed before use.